What are SmartLinks?
SmartLinks are SmartSqr QR-powered lead capture pages. A visitor scans or opens the link, submits the configured form, and is redirected to the destination URL after submission.
SmartLinks
SmartLinks turn QR scans into captured leads
SmartLinks are shared QR lead capture pages. Visitors scan, submit the custom form, and then get redirected to your website, listing, calendar, offer, checkout, or resource.
Capture leads before the redirect
SmartLinks sit between a QR scan and the destination. Teams can collect contact details and campaign-specific answers before sending scanners to the live URL.
- Shared public QR URL
- Custom lead capture fields
- Redirect after submission
Use SmartLinks when the audience is unknown
Direct mail QR campaigns are built around known contacts and imported audiences. SmartLinks are useful for signs, flyers, events, open houses, inserts, and public placements where scanners are not already in a list.
- Unknown scanner capture
- Public QR placements
- Campaign-linked lead records
Measure leads with campaign context
SmartSqr stores SmartLinks submissions against the campaign source, helping teams review leads, scan behavior, redirect settings, and follow-up opportunities in one workspace.
Direct mail QR code questions
When should I use SmartLinks instead of direct mail QR tracking?
Use direct mail QR tracking when you want source-level reporting for a known mailed audience. Use SmartLinks when you need to capture unknown scanners from public QR placements, shared materials, signs, events, or flyers.
Can I customize the SmartLinks form?
Yes. SmartSqr SmartLinks campaigns support configurable lead capture fields, required fields, redirect URLs, QR styling, and campaign reporting.